Art, fashion and design: the return of "M"

New addresses, designers in the spotlight, beautiful books, exhibitions all over the place… the start of the new school year promises to be rich in events. Anthology.

Matignon, a new El Dorado for art

When Mariane Ibrahim, the Chicago gallery owner, decides to open a space in Paris – just before the start of the pandemic – she spontaneously thinks of the Marais district, against, all against, her powerful colleagues Thaddaeus Ropac and David Zwirner. But a few friends in the trade and collectors dissuade him, whispering to him that “the Marais has reached its potential”, and directing him towards avenue Matignon. Surprise ! She is not the only one to prospect towards this artery pierced in 1887, which has recently experienced an incredible revival.

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Even before inaugurating, on September 18, a space of 400 square meters on three floors “from where you can see the Eiffel Tower”, the Franco-Somali already has her habits. The gallery owner, who notably defends the Ghanaian Amoako Boafo, darling of the Dior brand, as well as fashionable African-Americans, gives her appointments on the terrace of the very social Berkeley and has her napkin ring at the friendly Mermoz. She is in good company: Tornabuoni, versed in post-war Italian art, was the first to take up residence there, in 2009, followed by the super-powerful Anglo-Saxons Gagosian and White Cube. Almine Rech and Kamel Mennour are not far away, while Emmanuel Perrotin, with two partners, took over, in early 2021, a small private mansion entirely devoted to the secondary market, namely the resale of modern and contemporary art.

Gone are the days of aging shops, with their windows filled with still lifes by Bernard Buffet and bouquets by Chagall. New Yorker of Swedish origin Per Skarstedt has understood this well. This specialist of the big names in the market, such as Cindy Sherman and Martin Kippenberger, will dock in October, during the Fiac, at number 2 avenue Matignon, in a space redesigned by the decorator Jacques Grange.

"Matignon has become the equivalent of the Mayfair district", analyzes Nathalie Obadia, comparing the Parisian avenue to the most upscale district of London. Without abandoning its ties to a street in the Center Pompidou, the Parisian gallery owner opens, on September 9, 400 square meters rue du Faubourg-Saint-Honoré, opposite the Piasa auction house and on the same sidewalk as the future Parisian headquarters of Sotheby's . Between the Bristol hotel, which normally attracts international customers, the Laurent, table of the big bosses, or La Scène, the two-starred restaurant of Stéphanie Le Quellec, not far from the Pavilion of Yannick Alléno, without forgetting the palace of the 'Elysée, the environment is welcoming for collectors, who live or work in the west of Paris. Especially since some claim that Paris would have become impassable because of traffic, and that the Marais is inaccessible to them.

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