Christine Laure: fashion for women aged 50 and over

History of the Christine Laure brand

The year 1960 marked the creation of Christine Laure, a company specializing in the production of ready-to-wear clothing accessible to all women. The story begins in the 1950s with Pierre Lasselin. He began his career in textiles by making aprons for housewives and schoolchildren which he undertook to sell directly in the shop. With his wife, he decided to found a brand of ready-to-wear clothing for women. Christine Laure clothes are original, colorful and affordable.

In 1990, Christine Laure decided to invest in a production plant in Gray. Thanks to state-of-the-art equipment, the brand uses modern cutting and sewing techniques to guarantee "zero defect" quality and thus satisfy the desires and needs of customers as much as possible. The first Christine Laure store was launched in the Paris region by the children of the founding couple in 1997. Since then, Christine Laure has gained popularity among women and the brand has spread throughout France. Today, Christine Laure has 150 stores across France as well as 400 multi-brand retailers. Christine Laure's headquarters are now in Dijon. However, Gray remains strategic for the brand since all logistics and manufacturing activities are carried out there.

A target made up of women aged 50 and over

Christine Laure makes clothes flattering all silhouettes, with sizes ranging from 38 to 52. However, she mainly targets women aged 50 and over wishing to stay in tune with the times. Christine Laure decides to think outside the box by offering a range of clothing in original colors and prints.

Christine Laure women's clothing is ideal for those who want to adopt an elegant and chic style at all times. Whether it's modern or traditional pieces, standard or plus size clothes, the brand makes it a point of honor to add its touch through shapes that perfectly hug the curves or emphasize the waist.

Christine Laure's clothes offer unparalleled comfort since they are intended primarily for active women.

The new Christine Laure collection manages to highlight the contrast between simplicity and originality, bright colors and neutral colors, classic and modern style. Everything is available at prices adapted to all budgets, which allows you to dress well without breaking the bank.

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