The Marsiens: a brand of eco -friendly children's clothing landed in North Mayenne
Cofondateurs de la marque de vêtements pour enfants de 6 mois à 12 ans, Les Marsiens (clin d’œil à leur commune Saint-Mars-du-Désert), Aurélie Labarthe et Nicolas Paris respectent une logique écologique, sociale et locale. Leur première collection est en ligne sur leur site lesmarsiens.fr depuis le 26 janvier 2022.
Pushed by the exorbitant prices of Parisian apartments, the couple chose to settle with their three children in Saint-Mars-du-Désert, seven years ago.
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Human and Earth at the heart of the project
This is "a 360 ° turn" for Aurélie Labarthe, former event project head in New York and Director of Development and Purchases for the Boontheshop brand.
For his part, Nicolas Paris left the direction of a Parisian digital studio to take the digital direction of Mano Group based in Le Mans.
But, the couple dreams of putting their stone to a new world.
To create, the Marsiens, they teamed up with Élodie Lifchitz, artistic director and stylist.
The couple has been working on this project for over a year.
Their primary goal was not to go to Portugal:
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A warehouse in Villaines-la-Juhel
It was in Villaines-la-Juhel that the couple installed their warehouse.
For limited series, fabrics are stock purposes of large Parisian houses which are then transformed and embellished, for some, artist drawings.
The illustrator, Ana-Carolina Reis, accompanies them for this first season.
The collection is sold only on the Internet to limit all operating costs.
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No plastic packaging
For a lower environmental impact, they opted for packaging without plastic bags.
They are also, a mission company: “1 % of our turnover is donated to SOS Méditerranée.»»
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